| Type | Public |
|---|---|
| Industry | Conglomerate |
| Founded | Gorakhpur, India (1975) |
| Founder(s) | Subrata Roy |
| Headquarters | Lucknow, India |
| Key people | Subrata Roy (Chairman) |
| Products | Finance Real Estate Media & Entertainment Tourism & Hospitality Services & Trading |
| Website | www.sahara.in |
Sahara India Pariwar (Hindi: सहारा इंडिया परिवार; Urdu: سہارا انڈیا پریوار; Bengali: সাহারা ইন্ডিয়া পরিবার) is an Indian multi-business conglomerate with diversified business interests that include financial services, housing finance, mutual funds, life insurance, city development, real estate activities, print and television media, film production, sports, information technology, health care, tourism, hospitality and consumer products. The group is a major promoter of sports in India. It owns the New IPL team Pune Warriors India, a 42.5% stake in Formula One's Force India Formula 1 Team and also sponsors India national cricket team and India national field hockey team.
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The real estate business of the group is operated as sahara real estate corporation ltd. and sahara housing investment corporation ltd.
The flagship real estate project Sahara City Homes chain of townships is proposed to be across 217 cities in India.[1] In 2011 it launched Sahara Grace brand Phase II, a residential complex at Kochi.[2] After Sahara Grace at Gurgaon and Lucknow the Kochi project is the third under this brand which is positioned to provide a product mix of apartments and penthouses to its residents. Other ventures of Sahara real estate business are Sahara States – Lucknow, Gorakhpur, Hyderabad and Bhopal, Brand malls – Sahara Ganj, Lucknow and Sahara Mall, Gurgaon.[3]
Sahara is constructing an eco-friendly self-contained residential city called Amby Valley in Maharashtara near Mumbai Pune expressway. The city is spread over 10000 acres of land.[4]
The group owns the national Hindi News Channel Samay, consisting of 36 city specific regional news channels Sahara Samay, Sahara One, general entertainment channel and a Hindi movie channel Filmy. Sahara Samay received the "Broadcast Engineering Excellence Award" in 2008 for its network newsroom technology.[5] Sahara has recently launched FIRANGI channel which is positioned as World Television in Hindi.
The group owns one national weekly magazine in English, 7 editions of Hindi Daily Newspaper Rashtriya Sahara, nine editions of Urdu Daily Newspaper Roznama Rashtriya Sahara and one International Urdu Weekly, Rashtriya Sahara[6]
The group is engaged in business of producing, marketing and distribution of motion pictures in Hindi and other regional Indian languages. Its successes include Bewafaa, Page 3, Sarkar, No Entry, Wanted.[7] In September 2010, the company was in talks to acquire MGM Studios, but the deal collapsed.[8][9] Sahara is willing to try again to take over MGM.[10]
Sahara is creating a Film City to provide filmmakers with everything they need to make films, television software and commercials. The existing infrastructure of the Film City will be renovated and equipped with the most modern and latest technology.
Sahara India Pariwar IT Division is named as "SAHARA NEXT".Sahara Next IT services is a great well known company in the market of Software industry.Sahara Next deals with Web,Mobility and Cloud computing projects all over the world.Sahara Next works on different domains like Banking,Finance,Media and Entertainment,Chemical and CRM. Sahara has the client all over world including Malaysia,Singapore,USA. Sahara Next head office is located in Lucknow and also having various branches including the Silicon City,Bangalore.
The group has launched Sahara Global - an integrated travel and tourism service provider for domestic and international services.[11][12]
The group acquired the cricket team, Pune Warriors India on 21 March 2010 for Rs. 1702 crores.[13]
In October 2011, Sahara acquired 42.5% of the Force India Formula 1 Team for an estimated $US 100 million.[14] [15]
It has had sponsorship rights for the Indian Cricket Team since 2001. In the last bid Sahara had bagged the sponsorship for the Indian Cricket Team for 400 crore (US$76 million) for a four-year period ending December 2009, and had agreed to continue for six more months as Board of Cricket Control in India could not find any sponsors. The group on Monday, 31 May 2010 re-secured the sponsorship rights for the Indian men's cricket team till December 31, 2013. Sahara outbid Bharti Airtel for the right to sponsor Team India. Sahara bagged the rights for 3.3 crore (US$627,000) per match. Sahara and Airtel had submitted the eligibility documents and security deposits on Saturday and the bid was submitted on Monday and thereafter, BCCI's marketing committee decided the new sponsor of Team of India.[16]
The group owns a hospital in Lucknow. The hospital was opened in 2009. This hospital got operational in February 2009 and is currently operating with approximately 350 beds, including 120 bed Critical Care Infrastructure and expandable to 554 beds. It is spread on 31 acres and contains a centre for preventive and alternative medicines like Ayurveda, Homoeopathy, Naturopathy and Yoga for Holistic approach.[17]
The group owns the hotel "Sahara Star" in Mumbai, a 5-Star Hotel spread over 7.42 acres adjacent to the Chhatrapati Shivaji International Airport. Currently it has 210 guest rooms, 13 suites and 9 restaurants. It contains World's largest pillarless clear-to-sky dome of its kind,[18] World's first Hemisphere-shaped Glass Elevators,[19][20] Marine Aquarium, Lagoon area, Inward and Outward facing rooms, Glass Roof rooms, Parking and shall have amenities like Sahara Health and Wellness Centre, Multi-cuisine restaurants and Preview theatre.
The group also owns the Grosvenor House Hotel in London (UK).[21]
The Araria Jute Project is engaged in creating diversified jute products e.g. Blankets, Carpets, Floor covering, Handicrafts, Jute Chappals etc.
Kasturi Handicrafts is a retail store chain offering apparel for Women, Home Furnishings, Silk Carpets and Rugs, Fashion Accessories, Jewellery of Gold & Silver, Precious Stones and Artificial Jewellery, Chandeliers, Marble, Wooden, Stone and Art Metalware and Leather Products . Finance:- Sahara India Life Insurance Company Ltd. Sahara India Life Insurance Company Ltd. (SILICL) is today the first wholly Indian-owned Life Insurance Company in the private sector.The first wholly Indian Owned Private Life Insurance Company with presence in most parts of the country. It has a team of well-trained and committed professional advisors with special focus on rural areas and the less affluent segments of the Indian society. The company offers an exhaustive range of competitive products that caters to individuals of all ages and segments along with prompt and quality customer services and support.
The airline was established on 20 September 1991 and began operations on 3 December 1993 with two Boeing 737-200 aircraft as Sahara Airlines. Initially services were primarily in the northern sectors of India, keeping Delhi as its base, and then were extended to cover all the country. The airline was rebranded as Air Sahara on 2 October 2000, although Sahara Airlines remains the carrier's registered name. On 22 March 2004 it became an international carrier with flights from Chennai to Colombo. Uncertainty over the airline's fate has caused its share of the domestic Indian air transport market go down from approximately 11% in January 2006 to a reported 8.5% in April.The Airline was sold to Jet Airways for ₹1450 crore on 12 April 2007.
The Brand Trust Report listed Sahara in the top 100 most trusted brands of India. The report was published by Trust Research Advisory.[22]